Hugo Boss Man

Xabi Alonso alongside David Villa and Cesc Fabregas are the new faces for Hugo Boss’ campaign ‘Style Beyond the Game.’ Each player represents a certain style and fragrance: Xabi Alonso represents elegance and charisma as the new face of ‘Boss Bottled’, David Villa represents spirit and is the face of ‘Boss in Motion: White Edition’, and Cesc represents authenticity and is the face of ‘Hugo Man’.